Sharon Zimmerman
-
Before you start a business partnership, consider these questions
What should you do before entering into a business partnership? Upfront disclaimer: This is not advice about the LEGAL formation of a business partnership. If you need your legal partnership agreement, please talk to an attorney. This is about your day-to-day, month-to-month and year-to-year operations. This is about HOW you work together, how you resolve…
-
Why LLMs might not be a good tool for your small business
If you run a business, then evaluating when a digital tool might not be saving you much time, or making your work better is important to consider. Why do we even need to talk about Large Language Models in small business? Whenever I work with a client to make financial decisions about what equipment to…
-
Get a business coach to speak at your next event!
Hire an experienced business coach for your next speaking event! As a business coach who has ACTUALLY WORKED for, in and on small businesses for more than 20 years, I bring a wealth of real-world data, experiential knowledge, and case study after case study to share with your captive audiences How can you scale a…
-
Price your jewelry even with rising gold prices
Who wants another round of “you’ve got this” when it comes to pricing your jewelry? You do! Pricing is still top of mind for almost every jeweler I meet with, heck, pricing it top of mind for most makers I know. Inflation, tariffs, and the shifting sands of commodities pricing are all adding up to…
-
Why you need me as your speaker at your next event
What your next entrepreneurship event needs – a dynamic speaker As a business coach and small business advocate with the tools to help entrepreneurs succeed, I bring hands-on, real world experience, relatability and energy to your next entrepreneurship event. Making complex idea accessible to entrepreneurs is key for public speaking New and mid-career entrepreneurs need…
-
Building your expertise as a small business owner
What does it mean to be an expert in your small business? Recently, I was booked for a public speaking gig for a focused group of small business owners and makers. People in the room ranged from brand new, just-launched-a-Kickstarter business owners, to people who had expanded, grown, profited and made the hardest decisions for…
-
Where do your expenses and overhead fit into your jewelry pricing strategy?
Where do your expenses fit in with your jewelry pricing strategy? Sometimes I hear myself say something out loud as a business coach (I’m an external processor in case you couldn’t tell) and I have to remember to share it with others. Such was the case when chatting with Liz and Larissa on the Success…
-
What does branding have to do with your jewelry pricing strategy?
Do branding and jewelry pricing go hand in hand? Yes, even when gold is trending upwards.Yes, even when you’re done with the math part of pricing. Branding is a core part of your jewelry pricing strategy. Pricing for jewelry always starts with the math – knowing your COGS, your profit margins, your labor rates –…