Explain Yourself
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Price your jewelry even with rising gold prices
Who wants another round of “you’ve got this” when it comes to pricing your jewelry? You do! Pricing is still top of mind for almost every jeweler I meet with, heck, pricing it top of mind for most makers I know. Inflation, tariffs, and the shifting sands of commodities pricing are all adding up to…
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Why you need me as your speaker at your next event
What your next entrepreneurship event needs – a dynamic speaker As a business coach and small business advocate with the tools to help entrepreneurs succeed, I bring hands-on, real world experience, relatability and energy to your next entrepreneurship event. Making complex idea accessible to entrepreneurs is key for public speaking New and mid-career entrepreneurs need…
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Building your expertise as a small business owner
What does it mean to be an expert in your small business? Recently, I was booked for a public speaking gig for a focused group of small business owners and makers. People in the room ranged from brand new, just-launched-a-Kickstarter business owners, to people who had expanded, grown, profited and made the hardest decisions for…
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Where do your expenses and overhead fit into your jewelry pricing strategy?
Where do your expenses fit in with your jewelry pricing strategy? Sometimes I hear myself say something out loud as a business coach (I’m an external processor in case you couldn’t tell) and I have to remember to share it with others. Such was the case when chatting with Liz and Larissa on the Success…
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What does branding have to do with your jewelry pricing strategy?
Do branding and jewelry pricing go hand in hand? Yes, even when gold is trending upwards.Yes, even when you’re done with the math part of pricing. Branding is a core part of your jewelry pricing strategy. Pricing for jewelry always starts with the math – knowing your COGS, your profit margins, your labor rates –…
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Gold Prices and Tariffs – how does this affect your jewelry business?
Chaos and tariffs put a wrench in your jewelry business Anyone else feeling the whiplash of the “will they or won’t they” tariffs? Will the costs of our tools and equipment go up? Wait, where was that setting bur made? How is this going to impact gemstones? How am I supposed to prepare for this?…
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What is Your Why in Your Jewelry Business?
Define your ‘why’ in your jewelry business Whenever I work to help people find focus or clarity in their businesses, it is almost always helpful to step back and ask “what is your why?” As in – why do you want to increase your profit, why do you make the work that you do, why…
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How to boost the bottom line of your business
How about that bottom line?That one gets the shaft.It’s the line that tells us that we spent too much, or that we paid too much for that show with the splashy top line numbers. It’s the line that shows our time spent reconciling our receipts.
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What skills should you build for your business?
Adding more skills to your business toolkit I am not an Excel or Google Sheets genius, I just like using both for my business. A lot. Spreadsheets are fun and I like using them to organize. I didn’t start out loving it. Matter of fact I was thrust into using spreadsheets at a restaurant job…
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How to accurately label your jewelry, and how NOT to do it
Step 1 – call your jewelry materials by their name A while ago, I was paging through the jewelry that was served to me by a Pinterest ad. I liked the jewelry, and also noticed that this company* had a nice post about environmentalism and sustainability. They also took a strong stance against gold plating,…