Sharon Zimmerman

  • Wax Carving for Jewelry classes online!

    This post contains affiliate codes – if you purchase something using this code, I may receive compensation. Learn wax carving for jewelry The jewelry industry in the United States is full of creatives, visionaries and hard workers. Many get their start in a beginning metalsmithing class, but others start off beading, or in wax carving…

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  • How planning and systems help your business

    Systems and Planning Help Your Business Manage Itself Last week in my newsletter*, I was talking about how to manage yourself and what process and systems can help you. Personally, I love the project management system Asana** – it has the right blend of practical and fun, with a visual layout that makes sense to my…

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  • How to make your website sell for you

    Be your own customer on your website Confession time: I like to do consumer research on Reddit. The jewelry-making and general jewelry subreddits especially. Each of these smaller forums have been incredible places to do market research and get a glimpse into how consumers think. I highly recommend doing research this way – there are…

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  • How to plan for your business in case shit happens

    Planning and strategizing in your business You read that right.​ Yes. It is true that “shit happens”, and that thought can bring on it’s own sense of fatalism, a sense that it’s OK to let things go because shit is going to happen anyway. ​But fatalism has never been my strong suit.​ Identify what you…

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  • Grants and Scholarships – alternative ways to fund your business

    Let’s talk about a couple of upcoming funding opportunities! Setting aside my deep personal feelings about how there isn’t nearly enough funding for small businesses. Setting aside that I think many of us should be able to get grants that aren’t onerous to apply for. Setting aside that I recognize that we don’t have nearly…

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  • Debt is Morally Neutral

    So why is it framed as shameful?

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  • Craft Shows in the USA

    Find out which craft shows are taking applications Meet new customers at a craft show! Figuring out how to meet and greet your future customers is a process that takes time and persistence. Craft shows are a great way to put your work in front of potential customers and to get feedback on what’s working…

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  • Can you lower the setting on your engagement ring?

    Can you lower the setting on your engagement ring?

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  • How to boost the bottom line of your business

    How about that bottom line?That one gets the shaft.It’s the line that tells us that we spent too much, or that we paid too much for that show with the splashy top line numbers. It’s the line that shows our time spent reconciling our receipts.

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  • What skills should you build for your business?

    Adding more skills to your business toolkit I am not an Excel or Google Sheets genius, I just like using both for my business. A lot. Spreadsheets are fun and I like using them to organize. I didn’t start out loving it. Matter of fact I was thrust into using spreadsheets at a restaurant job…

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