Sharon Zimmerman
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Lessons from the Chicago Responsible Jewelry Conference
What we learned at the Chicago Responsible Jewelry Conference My brain is full in the best possible way. A few weeks ago, I attended the Chicago Responsible Jewelry Conference (CRJC) for the first time since 2019 and I knew that I’d be there to learn, connect, and ask questions. The best reason to attend is…
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Investing and saving money in your small business
This post contains affiliate codes – if you use them, we may both get a bonus! How to build a business savings You probably already know that you need an emergency savings account, or money set aside for personal emergencies, but what about for your business? You can (and should!) have that too! And if…
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Take action against plastic in the jewelry industry
Let’s keep the pressure on our suppliers! You might remember that back in May, I offered up a way to take action against the overuse of plastics coming from our suppliers. Need a refresher? It was a post with a suggestion of how to voice your concerns about plastic waste in the jewelry industry. What…
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Make your hashtags easier to read with Camel Case and Pascal Case
Make your hashtags better If you run your own business and use social media with any consistency (or even without consistency – no judgments), then I hope that by now you are familiar with how much hashtags can do to help people find you. What makes a hashtag more readable? I am a Gen Xer,…
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Learn more about sustainable jewelry practices
This post contains an affiliate link. If you use this link to make a purchase, I receive a portion of the sale. I only offer affiliate codes for services and products that will help you and that I use myself. Creating a Sustainable Jewelry Practice Early on in my jewelry journey, hardly anyone I knew…
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Should you Pay for Ads? Read this first
Are paid digital ads worth it? Summary – Paid ads might be worth it, but after you’ve worked every organic and personal angle. We all want more from our businesses – more sales, more recognition, more traffic, more! The promise of advertising is that you can pay a small amount and magically boost your sales.…
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Do you want me to be your affiliate and promote your brand? Do this!
So you want me to be your affiliate I’m picky. I’m picky about my jewelry materials, I’m picky about my oat milk, I’m picky about my values. This extends to the affiliate codes that I offer. I only use them for brands and services that I can get behind 100% and that I think are…
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Dear corporations, Stop outsourcing your plastic waste to us.
We don’t need or want any more plastic I’m bringing back the hashtag of shame. Some of you might remember that I wrote a while back about changing my packaging to compostable rather than plastic. It wasn’t an immediate switch. Mostly because I am still drowning in plastic baggies from my suppliers – Hiiiii Rio…
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Just Say No to Accessibility Widgets and Accessibility Overlays
I’m about to help you not spend $50 a month Allow me to add my voice to the growing chorus of people talking about accessibility overlays and widgets and why you should avoid them. But first, a definition, because there’s a chance you have seen this out in the wild, but didn’t know what an overlay…
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Gold News Roundup – May 2023
I pay attention to the latest jewelry news so that you don’t have to Well, technically speaking, I like to “summarize” the latest in the jewelry world so that you can get the resources that you need. The Chicago Responsible Jewelry Conference is happening in August. I will be there! If you will too, let…